Business Overview

Our client developed and operates a multi-market high-demand system capable of identifying criminal subjects in seconds. Access to the cloud-based software is subscription-based with packages ranging from $35,000 to $300,000 annually. The system generates recurring revenue from major retailers. Our client’s database is fed with crime and criminal data from over 28,000 sources that update and add new data to their system every day.

A global technology agreement was recently signed by a major worldwide electronics manufacturer to integrate our client’s system. This significant agreement with the major worldwide electronics manufacturer expands the system from single-enterprise sales to mass-market injection via this new customer’s global customer base.

The enterprise was designed to bridge the long-standing gap between surveillance video and subject identification and create a next-generation system for subject intelligence.

The founder tells us:

“We spent significant time and resources to identify over 28,000 data source points and go through the process to obtain, extract, scrub, and continually update records. Our system and process continued to rapidly develop, allowing further increases in data digestion while completely automating the process. We remain the largest private database of criminals in the world. We developed a multi-market high-demand system capable of identifying criminal subjects in seconds. Whether identifying subjects from surveillance video, home security cameras, video doorbell cameras, or conducting compliance and risk mitigation, our solution and its 70 million+ database is a market-first product with no competition and is used by a variety of Fortune 500 blue-chip customers. The signing of a major worldwide electronics manufacturer to a global technology partnership will add our system to their security products, creating a mass-market injection and significant ARR stream.”

With a sales, marketing, and business development team comprised of only 2 people, our client focused initially on penetrating the difficult and highly competitive market of loss prevention within Fortune 500 retailers. After the proprietary system demonstrated a successful track record in identifying subjects and deterring criminal activity, our client gained immediate visibility and has since gained nearly a dozen of the world’s largest retailers as clients. Our client has disrupted antiquated identification processes within several of the largest markets, attracting the attention of global manufacturers such as the major worldwide electronics manufacturer’s willing to integrate their technology.

Our client developed a SaaS system, which provides its “4 I’s” Intelligence, Information, Investigation, and Identification. The SaaS is a completed system and is fed with crime and criminal data from over 28,000 sources that update and add new data to the system every day. Access to the cloud-based software is subscription-based with packages ranging from $35,000 to $300,000 annually.

Our client’s technology has been implemented by many of the largest companies in the world and is currently being integrated by one of the largest technology manufacturers in the world. The strategy is effective, and the reach of the technology is poised to be further expanded.

Our client invented and made operational multiple processes and new technology. The system is not only completed and automated, but also proven in the marketplace. One of the achievements worthy of note is that our client’s system was responsible for the largest Organized Retail Crime bust in US history.

Our client’s core competencies and strengths include the highly developed system with ownership of the largest private database of criminal subjects in the world, existing blue-chip customers, a global technology contract with a major worldwide electronics manufacturer, and a technology platform that is extremely valuable in multiple other markets that have not yet been approached.

Our client’s Intelligence obtains its database data from over 28,000 county, state, federal, and regulatory agency sources. Our client has automated the data digestion process to upload new records, and search/verify changed records several times per day. Once new and or changed data is recognized, an automated process will retrieve the data, categorize, and then implement into our client’s system.

Our client owns all processes, and websites which they will transfer in full to a buyer.

Our client’s “ready to go,” profitable tech, and relationships will enable a buyer to be up and running immediately.

NDA is required ‘LINK ABOVE} to secure comprehensive Confidential Information Memorandum (CIM) crafted by ProNova Partners.


  • Asking Price: $5,000,000
  • Cash Flow: N/A
  • Gross Revenue: $517,548
  • FF&E: N/A
  • Inventory: N/A
  • Inventory Included: N/A
  • Established: 2014

Detailed Information

  • Property Owned or Leased:N/A
  • Property Included:N/A
  • Building Square Footage:N/A
  • Lot Size:N/A
  • Total Number of Employees:6
  • Furniture, Fixtures and Equipment:N/A
Is Support & Training Included:

As needed – specific terms for transition support can be negotiated. The Seller wishes to facilitate a successful and smooth transfer of the Business.

Purpose For Selling:

To allow the business to rapidly expand world-wide

Pros and Cons:

See the CIM for details

Opportunities and Growth:

See the CIM for details

Additional Info

The business was founded in 2014, making the business 8 years old.

Why is the Current Owner Selling The Business?

There are all kinds of reasons why people decide to sell businesses. Nonetheless, the true reason vs the one they tell you may be 2 absolutely different things. For instance, they might state "I have a lot of other responsibilities" or "I am retiring". For lots of sellers, these factors stand. But also, for some, these may just be excuses to attempt to hide the reality of changing demographics, increased competition, current reduction in profits, or a variety of various other factors. This is why it is extremely crucial that you not rely completely on a seller's word, but rather, make use of the vendor's solution in conjunction with your general due diligence. This will paint a much more realistic picture of the business's present circumstance.

Existing Debts and Future Obligations

If the existing business is in debt, which many businesses are, then you will have reason to consider this when valuating/preparing your offer. Numerous operating businesses take out loans so as to cover things such as inventory, payroll, accounts payable, so on and so forth. Bear in mind that occasionally this can mean that earnings margins are too small. Lots of businesses fall under a revolving door of taking loans as a way to pay back various other loans. Along with debts, there may also be future commitments to consider. There might be an outstanding lease on equipment or the building where the business resides. The business might have existing contracts with vendors that must be met or might result in charges if terminated early.

Understanding the Customer Base, Competition and Area Demographics

Just how do companies in the area attract brand-new consumers? Often times, businesses have repeat clients, which develop the core of their day-to-day profits. Certain factors such as brand-new competition sprouting up around the area, roadway building and construction, and also employee turnover can influence repeat clients and also adversely impact future profits. One crucial point to take into consideration is the placement of the business. Is it in a very trafficked shopping center, or is it hidden from the highway? Clearly, the more individuals that see the business often, the better the chance to develop a returning customer base. A final thought is the general area demographics. Is the business located in a densely populated city, or is it situated on the edge of town? How might the neighborhood typical household earnings effect future revenue prospects?