Business Overview

Fantastic opportunity to acquire a long established “Master Elite” roofing business with a very active online presence serving the Atlanta and north metro market. The company has one of the best recognized brand names in the business.

This company performs new roof install work and also does a large volume of roofing repair. Most revenue is generated from the residential roofing segment and commercial roofing is provided on a more limited basis.

A large number of leads are generated online and are converted to contracts as a result of website optimization, brand recognition and years of online advertising.

The company consistently is one of the names that appears at the top of the page when doing online search for roofing companies. They are a top rated roofing business on Google reviews and have a great reputation in the market. They are a Master Elite GAF roofing company.


  • Asking Price: $895,000
  • Cash Flow: $299,100
  • Gross Revenue: $1,586,305
  • EBITDA: $143,187
  • FF&E: $5,000
  • Inventory: $4,000
  • Inventory Included: Yes
  • Established: 2010

Detailed Information

  • Property Owned or Leased:N/A
  • Property Included:N/A
  • Building Square Footage:300
  • Lot Size:N/A
  • Total Number of Employees:30
  • Furniture, Fixtures and Equipment:N/A
About The Facility:

The business leases a small space for administrative personnel. The lease is on a month to month basis and is available to a buyer post closing. Day office space is rented at a couple locations in the north metro Atlanta market. Key employees are located strategically in north metro Atlanta and business activity is very strong in Cobb, Fulton and Gwinnett counties.

Is Support & Training Included:

The owner is willing to provide two weeks of time for transitional purposes.

Purpose For Selling:

The owner is looking for a new challenge.

Pros and Cons:

The Atlanta market has many roofing companies varying in size, quality of product and pricing. This business utilizes their online strategy and marketing image combined with quality work and competitive pricing to great advantage. They are consistently a top rated roofing company and enjoy Master Elite status with GAF.

Opportunities and Growth:

The name and brand of the company, as well as their online strategy could easily be leveraged to encompass a larger geographic area. With some added infrastructure the brand would allow for expansion throughout Georgia and the Southeast USA. In addition, a commercial division could be added to the existing operation starting with commercial repair work.

Additional Info

The business was established in 2010, making the business 12 years old.
The deal does include inventory valued at $4,000, which is included in the suggested price.

The company has 30 employees and is situated in a building with approx. square footage of 300 sq ft.
The real estate is leased by the company for $500 per Month

Why is the Current Owner Selling The Business?

There are all kinds of reasons why people resolve to sell businesses. However, the real factor vs the one they tell you may be 2 totally different things. As an example, they may state "I have too many various commitments" or "I am retiring". For many sellers, these factors stand. However, for some, these might simply be justifications to try to hide the reality of altering demographics, increased competition, recent reduction in profits, or an array of other factors. This is why it is really important that you not count entirely on a vendor's word, yet rather, make use of the seller's response along with your total due diligence. This will paint a more reasonable image of the business's current scenario.

Existing Debts and Future Obligations

If the current company is in debt, which numerous companies are, then you will need to consider this when valuating/preparing your deal. Lots of operating businesses finance loans in order to cover things such as inventory, payroll, accounts payable, so on and so forth. Bear in mind that occasionally this can mean that revenue margins are too small. Numerous companies fall into a revolving door of taking loans as a way to pay back other loans. Along with debts, there may also be future commitments to take into consideration. There might be an outstanding lease on tools or the building where the business resides. The business may have existing contracts with suppliers that have to be satisfied or might cause charges if terminated early.

Understanding the Customer Base, Competition and Area Demographics

Exactly how do operating businesses in the location attract new consumers? Often times, companies have repeat customers, which develop the core of their everyday profits. Particular aspects such as brand-new competitors growing up around the area, roadway construction, as well as employee turn over can impact repeat customers as well as negatively affect future revenues. One important thing to think about is the area of the business. Is it in a very trafficked shopping mall, or is it concealed from the main road? Undoubtedly, the more people that see the business regularly, the higher the opportunity to construct a returning consumer base. A last idea is the basic location demographics. Is the business located in a largely populated city, or is it located on the outside border of town? Just how might the local average household income effect future income potential?