Listing ID: 78819
Available for acquisition is a bodybuilding and fitness supplement business that was established in June 2019. It was founded by a team of bodybuilders, chemists, and innovators who support and engage the community behind science-based supplementation. They have created a leading supplement line specifically designed for serious bodybuilders and high-performance athletes.
Over the last two years the business has experienced massive growth with the wholesale side of the business (currently 48 global wholesale accounts). And there is huge untapped market potential in the D2C USA market.
One of the key assets for the business are the contracts in place with two top elite athletes in the industry (names available with NDA). The business gets them on product collaborations, social media (6mm+ followers), and more. The business gets a discount for these athletes, no supplement company in the US could sign them at the amount they are under contract.
Highlights & Key Assets:
o Industry known recognition and science-based leader and prestige-positioned products
o Contracts with key athletes
o Wholesale product distribution (US & International)
o FDA Certified Products
o FDA Registered Warehouse
o Email list ~ 48,0000.
- Asking Price: $2,500,000
- Cash Flow: $840,248
- Gross Revenue: $4,676,252
- EBITDA: $840,248
- FF&E: N/A
- Inventory: N/A
- Inventory Included: N/A
- Established: 2019
- Property Owned or Leased:N/A
- Property Included:N/A
- Building Square Footage:N/A
- Lot Size:N/A
- Total Number of Employees:N/A
- Furniture, Fixtures and Equipment:N/A
The company is willing to offer a training and transition period of at least one month of management availability for transitioning. Additional support is available, this is very flexible depending on your needs.
The owners believe they have grown the business as far as they can.
This Business Is Home Based
The company was started in 2019, making the business 3 years old.
Why is the Current Owner Selling The Business?
There are all kinds of reasons why individuals resolve to sell operating businesses. Nonetheless, the real reason vs the one they say to you might be 2 completely different things. As an example, they might state "I have a lot of other responsibilities" or "I am retiring". For numerous sellers, these factors stand. But also, for some, these might just be excuses to try to conceal the reality of changing demographics, increased competitors, recent reduction in revenues, or a range of various other reasons. This is why it is extremely important that you not rely completely on a vendor's word, but rather, use the seller's answer combined with your general due diligence. This will paint an extra practical picture of the business's existing scenario.
Existing Debts and Future Obligations
If the current entity is in debt, which numerous businesses are, then you will need to consider this when valuating/preparing your offer. Numerous companies borrow money with the purpose of covering items such as stock, payroll, accounts payable, and so on. Keep in mind that in some cases this can suggest that revenue margins are too thin. Many organisations fall into a revolving door of taking on debt as a way to pay back various other loans. Along with debts, there may additionally be future commitments to consider. There may be an outstanding lease on equipment or the structure where the business resides. The business might have existing contracts with suppliers that have to be fulfilled or may cause penalties if canceled early.
Understanding the Customer Base, Competition and Area Demographics
Exactly how do companies in the location draw in brand-new customers? Often times, businesses have repeat consumers, which form the core of their day-to-day profits. Particular factors such as new competitors sprouting up around the location, road construction, as well as employee turn over can influence repeat customers and also adversely influence future incomes. One important thing to take into consideration is the area of the business. Is it in an extremely trafficked shopping center, or is it hidden from the highway? Certainly, the more individuals that see the business regularly, the higher the chance to construct a returning client base. A last idea is the general location demographics. Is the business placed in a densely populated city, or is it situated on the edge of town? How might the neighborhood typical home income effect future earnings prospects?